
PURPOSE IN MOTION WORKSHOPS
As the COVID-19 pandemic continues to collide with the climate crisis, aggravating poverty, hunger, and injustice, people are looking to brands they trust for leadership. Scott Goodson and Chip Walker, strategic leaders of StrawberryFrog and authors of Activate Brand Purpose, firmly believe:
“It’s time to stop talking about brand purpose and start activating it. Our world needs it. It’s time.”
StrawberryFrog helps clients define their genuine purpose. They do this by looking at an organization’s existing focus to determine the arenas in which it excels, and can then be taken to the next level with a movement that benefits society.
Designed exclusively for you, StrawberryFrog holds personalized one-hour workshops within corporations over a virtual lunch or cocktails with your company leaders and executives across Marketing and Human Resources.
With each session, StrawberryFrog helps your leaders move from being “Woke” to being “Warriors” for tangible action. Beyond helping organizations take their purpose statements from decorative display into action, they will help you lay out a pragmatic roadmap for activating your mission. The key? Movement Thinking™, an innovative process using the concepts of societal movements to galvanize supporters, build trust and belief, and fuel business growth.
