Scott Goodson
Based in New York, Scott is the founder and CEO of StrawberryFrog. For the last 25 years, he has worked with some of the world’s most iconic companies including Google, Emirates Airlines, Heineken, Coca- Cola, Jim Beam, Mercedes, Mahindra and Walmart. He invented the concept of Movement Thinking, an approach that uses the principles of societal movements to solve marketing and leadership challenges. Scott has lectured on the subject at Harvard Business School, Columbia, Cambridge, TEDx, on BBC World Service, NPR, CNN, and has appeared in the New York Times, Financial Times, The Wall Street Journal, The Economist, Harvard Business Review, Fast Company, Inc. and Forbes.
Chip Walker
Based in New York, Chip is the head of strategy and a partner at StrawberryFrog. He’s recognized for his expertise in brand creation and re-invention, and has led the charge in transforming brands such as Goldman Sachs, Lexus, Bank of America, Jim Beam, and Heineken. Chip is a frequent speaker at some of the branding world’s major events, including the Cannes Lions Festival, the Advertising Research Foundation, Sustainable Brands and the Conference Board. His writing and opinions have appeared widely in places like Adweek, the New York Times, Chicago Tribune and CNBC.